Customer Driven Marketing Strategies – Customer Driven Marketing

Content Marketing Tips from Speakers at CMWorld

Read on for a deep look inside the minds of CMWorld speakers to learn what content prompts them to engage. And in some cases, learn which brands they think are doing it well. Connects...

Educate and Articulate

Educate and articulate is perhaps one of the biggest failings of almost every business. People assume (wrongly) that their prospects will make choices based on minimal information. Sometimes...

About Us

Most business people struggle to communicate the value of what they offer to their target market. I have a proven process that creates the perfect marketing content for your business, so your revenues increase without having to compromise your core principles.

Hi, I'm John Callaghan, author of The Entrepreneur's Guide to Business Transformation - Time Tested Techniques Tips and Strategies to Grow ANY Business Even In the Toughest Economies.

I help my clients grow their businesses using a combination of behavioral psychology, innovative marketing strategies, and content marketing. I build a connection directly from your prospect to your front door. They show up pre-qualified and ready to do business with you.

All you have to do is open the door and let them in!

Client Feedback

“After months of my son attempting to convince me that our business could benefit from a different outlook on things like social media and marketing, I interviewed and began working closely with John Callaghan in August of 2015.

John took the time to complete an in-depth analysis of our business and came up with several cutting-edge recommendations and worked with us every step of the way to implement them effectively and quickly.

The result…2016 was our best year ever and not by a little, by a lot. I know that we have a much better outlook now on this rapidly changing industry and are positioned for even more growth. I strongly recommend John and his team.”

Garrett Casey Sr. Waterbury CT

“John Callaghan is more than a marketer. He has his finger on the pulse of business nationally and will help your firm raise the standard of excellence.

The great Peter Drucker says all business hinges on innovation and marketing. John Callaghan will help you with both. Guaranteed!”

Stephen Aldridge. Albemarle NC

“I had a bunch of unrelated but important marketing problems. John helped us create an overall plan and then worked with us through the implementation. He was terrific at sorting through the confusion, addressing the real problems, and crafting excellent solutions that work.”

David Shipper, Seattle WA

“We saw John Callaghan at a captivating seminar in Florida and approached him after his presentation. He was very receptive and almost immediately accepted to come see us in Montreal for consulting services that we requested.

In two days, he managed to help us with all of our concerns, and kept us focused on the matter at hand. What impressed us most were his communication skills, both in written language and verbal. John has a way with words and manages to convey a message in the most convincing and eloquent way.

Paolo Bassi, Montreal QC