


Welcome to my blog!
Hi, I’m John Callaghan, founder of Customer Driven Marketing and creator of the Customer Driven Master Plan. For over 15 years I’ve helped companies all over the world design and implement Customer Driven Marketing Strategies. (often referred to as Inbound Marketing)
I’ve recently decided to step back from work with clients one-on-one and focus on my workshop business. But I have a ton of great content that will help business owners who are struggling to understand the new world of marketing. I’ve created this blog to share this information with the world.